Mar 18 2009
According to Peter Linsley, Product Manager at Google, working on Image Search, their mission is to “Organize the world of images”. Their idea is, as always, simple - show relevant and useful images for the query, which will satisfy your users and make them to come back for more. So, we have figured out what benefits from crawling, classification, indexing and ranking of your images Google may have. Now we will try to see what is in it for you.
Mar 06 2009
A few notes on “nofollow links” by Matt Cutts.
Watch this video to get a better understanding of nofollow links and the way they are treated by Google. Why some (not most) websites choose to implement nofollow links. Concerns of online publishers and possible workarounds for the issue.
Nov 14 2008
Yesterday Google released the official version of their Search Engine Optimization Starter Guide specifically developed “as an effort to help teams within Google”. This document does not contain secretive information or Google hacks. However it is a good read for beginner and advanced webmasters. It can be approached as an introduction to organic search and website optimization. One can work out a nice check list for an SEO page assessment.
Sep 10 2008
Sometimes site administrators may decide to block some ranges of IP addresses to stop unnecessary traffic to their websites that will eat the bandwidth. In some cases they may ban whole countries and even continents from which they get a great number of spam bot visits and uncontrollable crawlers. In this case, we were wondering, how Google and other search engines will perceive this strategy from their angles. Continue Reading »
Apr 08 2008
When it comes to the on-sight SEO repetition of links and redundant descriptions in “alt” or “title” arguments can only do you good. Making it easy to navigate to the most important pages of your site will not only make sure that you visitors will find them, but it will also point out to the bots that these pages have to be presented in search indexes above everything else. (In contrast, try to limit the number of links to the pages which are not that important for you business.) Continue Reading »
Mar 13 2008
Link marketing can involve different strategies; it can take a form of paid or traded links, posts in forums, comments in blogs, etc. Although quality comments may attract and entertain blog visitors, quick spammy ones posted with only intent of inserting links to other sites that try to increase their ranks are annoying and junk up blogs’ posts.
Jan 23 2008
A few days ago the Webmasters Central Blog had a post from guys, who represented Google at PubCon, which took place in Vegas. It covered many interesting topics of website SEO and contained a link to the notes from the conference.